Eagle-eyed fans will know that Studio Ghibli was recently acquired by Nippon TV, the station that holds the 24-Hour Television telethon, so the tie-up keeps everything within the company.
Hayao Miyazaki’s son creates a new anime character on behalf of Studio Ghibli despite programme’s embezzlement scandal.
Held annually since 1978, this year marks the programme’s 25th anniversary, and to help aid charity efforts, Studio Ghibli director Goro Miyazaki has leant his hand to the proceedings, creating an original character for the show.
Every summer, Nippon TV holds a telethon called 24-Hour Television, which raises funds to support charities related to welfare, environmental causes and disaster relief.