The video is part of KitKat’s new “Kikkake wa Kit Kat de,” or “Kit Kat Creates the Chance,” theme.
Now, Nestle Japan is tapping into that emotional element with a new anime KitKat promotional video.
Meanwhile, if you you’d like to combine KitKats not just with Japanese animation, but Japanese castles too, there’s a KitKat for that also.
The particularly poignant animation was directed by Naoko Yamada, a name that fans of esteemed anime studio Kyoto Animation will recognize.
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