In commemoration of the release of Mamoru Hosoda’s new anime feature film Ryu to Sobakasu no Hime / BELLE in Japan, Meiji Yasuda Life Insurance Company has started airing a new version of its collaboration anime commercial “Aki no Chikai” (Aki’s Oath) featuring footage from the film.
The clip centers on Aki, a 25-year-old young “MY Life” plan advisor (an insurance salesperson) at Meiji Yasuda Life Insurance Company, who wonders what “kindness” in her job really is.
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