The service previously allowed free ad-supported streaming for simulcast titles one week after an episode premiered.
Netflix CEO Reed Hastings said on Tuesday that the company is considering introducing an ad-supported streaming tier at a lower subscription cost.
The streaming service only recently implemented a price increase in subscription plans in the United States and Canada earlier this year.
The addition of a low-cost ad-supported subscription would be one attempt by the company to stem the subscriber bleed.
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