On Wednesday, Japanese news media reported that automotive manufacturer Nissan Motor Corporation will take over primary sponsorship of the series. Broadca…
Sazae-san, the longest running animated television series in the world, will gain new broadcast sponsors in April following the exit of Toshiba Corporation, which has sponsored the series for almost 49 years.
Toshiba was the sole sponsor of the series since from 1969 until 1999 but has been sharing sponsorship with other companies since then.