Secret Relationship Webtoon Sees Surge in Viewership/Revenue Following Live-Action Series Premiere

Kakao Entertainment announced on March 10 that the viewership and revenue of its webtoon Secret Relationship has significantly increased following the release of its live-action drama adaptation on February 27.

According to Kakao Entertainment, within one week of the drama’s premiere, the webtoon’s views on Kakao Page and Kakao Webtoon in South Korea increased fivefold, while revenue tripled.

Secret Relationship has been drawing attention on streaming platforms as it ranked first in new releases in the U.S. region immediately after its premiere.