In it, 47 smartphones, tablets and other components were assembled in a 8.5m x 3m Fantastic Anime Machine Rube Goldberg Device (karakuri sōchi – trick mechanism apparatus in Japanese).
This week, Japanese social media had a delayed, but big “wow!” reaction to a promo put together in summer 2015 to celebrate NTT Docomo’s dAnime Store streaming service passing the 2-million user mark.