The Japanese version of the announcement stated that Cool Japan Fund is making 3.6 million dollars (400 million yen) available to Sentai Holdings, LLC, and Ledford himself is also making additional funds available.
Cool Japan Fund, the public-private company that the Japanese government employs to fund projects as part of its “Cool Japan” program, announced on September 30 that it and Sentai Filmworks CEO John Ledford are making additional funds available to Sentai Holdings, LLC — the parent company of Sentai Filmworks, HIDIVE, and Anime Network.
Sentai Holdings, LLC also plans to use the funds to “remain competitive despite macro economic challenges” and strengthen its online business.
The fund invested US$30 million in Sentai Holdings, LLC in August 2019. marketplace for entertainment content.”